Here in America we worry about the lack of representation of women of color by makeup companies. Many of the products are not made with women of color in mind and it is always difficult to find the right shade for a darker skin tone. But Nigerian makeup brands are closing the gap in the beauty industry by manufacturing products that are made with the black woman in mind. Below are some of the best Nigerian makeup brands that are guaranteed to have your shade of awesomeness.
House of Tara International
Founded by Tara Fela-Durotoye in 1998, HOTI is a pioneer in the beauty industry in Nigeria. It started the first ever Nigerian makeup school in 2003 and has since then opened different stores in Nigeria and other African countries and has also partnered with Maybelline New York. HOTI offers a more thoughtful and scientific approach to the art of beauty. In addition to beautifying and offering life-changing makeovers, HOTI also empowers and inspires women.
The idea to start Zaron Cosmetics was originally conceived in the United Kingdom back in 2010 and it was officially launched in Nigeria in 2011 with the headquarter based in Lagos. This is a brand that offers consistent and quality products that accentuate physical beauty and improve self esteem. The products are made with people of color in mind.
Launched in Lagos, Nigeria in 2005 with only 14 items after the founder, Banke Meshida, who is one of Nigeria’s most popular and successful makeup artists was no longer satisfied with international makeup brands. Today, BMPRO cosmetics has 65 products in the Nigerian market with distributors all over Nigeria, UK, USA, Ghana and Canada.
This is one of the largest and the first beauty store to open its doors in Nigeria. Founded by Kudirat Fashola, Kuddy cosmetics specializes mostly on the distribution, wholesale and retail of beauty products that include both local and international brands, and its own makeup and beauty products.
If you love mineral makeups this brand is for you. Pibona prides itself as a “luxury mineral makeup line for women of all ethnicities and myriad of skin tones.” The makeups are made with high quality hypoallergenic multi mineral ingredients, with broad spectrum sunscreen protection, and they are Paraben free.
The idea of Kayge Cosmetics was to create a colorful line of lip products with skincare benefits that would create beautiful looks and promote healthy skin. The brand only produces lipsticks, lipglosses, lip stains and lip pencils, and offers discounts to students and makeup artists.
Do you know of any Nigerian makeup brands that are paving the way in the beauty industry but didn’t make it on the list? Please drop the brand’s name in the comment section below. This list will be updated as more brands are discovered.